Plymouth Car Sales (“we”, “us”, “our”), of 447 Wolseley Rd, Plymouth, Devon, PL5 1BL, is committed to protecting your privacy. This policy explains how we collect, use and protect your personal information when you visit our website or contact us about a vehicle, valuation, part exchange or finance enquiry.
1. Who We Are
Plymouth Car Sales is a used car dealership based in Plymouth, Devon. If you have any questions about this policy or how we handle your data, you can contact us at:
- Email: sales@plymouthcarsales.co.uk
- Phone: +44 7939 556599
- Address: 447 Wolseley Rd, Plymouth, Devon, PL5 1BL
2. What Information We Collect
We may collect the following information when you use our website or contact us:
- Name, email address, phone number and postal address
- Details of the vehicle you are enquiring about, selling or part-exchanging
- Vehicle registration and documents provided as part of a valuation or part-exchange
- Finance enquiry details, where you choose to submit them
- Messages and information you provide through our contact, enquiry, test drive or valuation forms
- Technical information such as IP address, browser type and pages visited, collected via analytics and cookies (see our Cookie Policy)
3. How We Use Your Information
We use your information to:
- Respond to enquiries about vehicles, valuations, part exchanges and test drives
- Process and follow up on finance applications, where applicable, via our finance partner(s)
- Send you information you have requested, such as vehicle details or a valuation
- Improve our website and understand how visitors use it
- Comply with our legal and regulatory obligations
We do not sell your personal information to third parties.
4. Legal Basis for Processing
We process your personal data on the following legal bases under UK GDPR:
- Consent — where you have given clear consent, for example when submitting an enquiry form or agreeing to marketing communications
- Contract — where processing is necessary to provide a service you have requested, such as a vehicle sale or part exchange
- Legitimate interests — for example, to respond to general enquiries or maintain the security of our website
- Legal obligation — where we are required to keep certain records, such as for finance-related transactions
5. Sharing Your Information
We may share your information with:
- [FINANCE PARTNER/BROKER NAME], where you submit a finance enquiry
- Our website hosting, email and CRM service providers, who process data on our behalf
- Analytics providers such as Google Analytics, in an anonymised or aggregated form where possible
- Regulatory bodies or law enforcement, where we are legally required to do so
6. How Long We Keep Your Information
We retain personal data only for as long as necessary to fulfil the purposes it was collected for, including any legal, accounting or reporting requirements. General enquiry data not resulting in a transaction is typically retained for [X months/years], after which it is securely deleted.
7. Your Rights
Under UK data protection law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information, where applicable
- Object to or restrict certain processing
- Withdraw consent at any time, where processing is based on consent
- Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk
To exercise any of these rights, please contact us using the details above.
8. Cookies
Our website uses cookies to improve your browsing experience and understand site usage. Full details of the cookies we use and how to manage your preferences are available in our Cookie Policy.
9. Security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss or misuse.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
